Inserts

An insert is a printed material that displays discounted products, promotions, and campaigns offered by supermarkets or retail stores. These are distributed to customers on a daily or weekly basis, showcasing deals and offerings. Inserts can be printed as single-page or multi-page materials, and they can be updated weekly or bi-weekly.

Inserts are effective marketing tools because they are distributed immediately after printing, resulting in quick and positive feedback from customers. This makes them a popular choice among businesses. For instance, the inserts created by Seka Basım can help you see the results of your discounts and campaigns in no time.

How is Insert Printing Done?

The process of printing inserts involves several stages. Here are the key considerations before placing an order:

Design Creation: Inserts are designed using graphic design software. Pages are prepared by adding new products or removing outdated ones before being sent for printing.

Image Resolution and Size: The images of the products to be included in the insert must be resized and adjusted for the correct resolution to ensure they fit the print specifications.

Address and Contact Information: Make sure to include your company's address and contact details in the design.

Cover Design: The cover of the insert should feature attention-grabbing colors. Bright and vibrant colors attract more customers, which increases the chances of attracting potential buyers.

Image Formats: It’s important to use TIFF or JPEG file formats for the images, as opaque formats can result in poor print quality and faded images.

Product Information and Prices: Text should be grammatically correct, with accurate pricing. Incorrect pricing can lead to financial loss and damage the company’s reputation.

Correct Dimensions: Ensure the design is created in the correct dimensions. Incorrect dimensions can affect the marketing of the product and harm the company’s image.

Paper Type: Insert prints typically use coated paper ranging from 80g to 170g. Many companies opt for higher grammage paper to create a more elegant appearance.

Size: Common sizes for inserts are A3, A4, A5, and A6. The paper used for inserts is generally thinner compared to other marketing materials.

Printing Options: Inserts can be printed with four images or highly visual designs. It's important to use complementary colors; mismatched colors may create a negative visual impression.

Binding and Techniques: Printing techniques such as offset, CMYK, or digital printing are used, and inserts can be folded and stapled.

Insert Prices at Seka Basım

If you're looking for budget-friendly options without compromising on quality, you're at the right place. Insert printing prices vary based on factors such as design quality, paper weight, the number of images and text, but they are generally more economical compared to catalog printing.

At Seka Basım and Reklam Matbaa, we provide flawless service for all your insert printing needs, offering competitive prices for every budget. We use advanced printing technology to ensure high-quality results, and we deliver your inserts to your address within 3 business days.

Our insert printing services allow you to customize your orders with your desired visuals, color options, and graphic design styles.

If you want to present your discounts, promotions, and campaigns to your customers in the best way possible, don’t wait any longer—contact us today. The Seka Basım and Reklam Matbaa team is here to support you with all your marketing, advertising, and promotional material needs!